Officers – President

Desiree C. Mendoza
“Desi”

President and CEO

Desi Mendoza is the owner and President of Idmatic Trading. From initially starting off in marketing laparoscopic medical equipment, the company diversified and is now focused on marketing innovative and unique PVC (polyvinyl choloride) bamboos as home or resort perimeter privacy fence. The company is attributed to be the original producers and installers of this special hand painted PVC bamboos with NATURALLE finish. To date, we are proud to say that 100% of our clients have endorsed us and are all happily satisfied with the workmanship, quality and customer service provided by the company and its team of workers.

Prior to being the President of Idmatic trading, Desi worked with Citibank N.A. Philippines for 24 years before deciding to leave the corporate world last April 2020 and starting her own business. Her over two decades of banking experience centered primarily on Transaction Banking where she handled, led and directly managed Citibank’s top corporate and public sector clients. As a Senior Vice President, she held key important management and leadership roles as the Head of Corporate Sales and later on as Head of Cash Product Management. With her strong relationship management skills and under her leadership, Citibank had garnered several prestigious awards from Euromoney Cash Management, AsiaMoney and Finance Asia Award as the Best Cash and Trade Management Bank.

Ms. Mendoza had been personally recognized with various awards such as the Citibank Chairman’s Club Award (highest award given by Citi headquarters in New York) and also awarded for several corporate milestone deals closed, which directly contributed to Citibank’s overall financial performance. Prior to joining Citibank, Desi also had experience of working with the Public or Government sector as Economic Development Specialist under the National Economic Development Authority (NEDA), where she worked for 2 years.
Ms. Mendoza received her Bachelor of Arts in Economics at University of the Philippines (Diliman, Quezon City) where she graduated Cum Laude. She was also a Masters candidate at University of the Philippines School of Economics where she had a grade point average (GPA) standing as a Magna Cum Laude candidate, before she decided to join Citibank.

Her wide breadth of corporate experience, coupled with dedication to customer service has proven to be the competitve edge over other competitors who have tried to follow the companies footprint.